Bio
Hey! I’m Michael, originally from the sunny vibes of Puerto Rico, seasoned in the big city beats of New York and LA, and now living my best life under the Miami skyline. Over the last twenty years, I’ve been in the creative trenches, turning fresh ideas into eye-catching campaigns that don’t just sit pretty—they work hard and play harder, just like me.
When I’m not steering the innovative ship, you might catch me in Miami’s automotive scene, tinkering with classics or co-running one of Miami’s coolest bars—because everyone needs a place to unwind and sip something spectacular, right?
Raised in the rich cultural mix of Puerto Rico, I’ve juggled identities across major cities, crafting narratives that resonate across cultures. My approach? Mix one part earnest dedication with a splash of never-taking-life-too-seriously, garnished with a zest for making everyday interactions a bit more memorable.
Looking for a partner in creative crime? Someone who thinks beyond the media and brings fun to the strategy table? Reach out, and let’s make some waves together.
awards
CLIO AWARDS
1x silver
3x bronze
2x shortlist
ONE SHOW
4x merit
4x shortlist
CANNES LIONS
1x shortlist
W3 AWARDS
1x best in show
7x gold
17x silver
LONDON INTERNATIONAL AWARDS
1x bronze
EL SOL FESTIVAL
2x bronze
1x finalist
CAMPAIGN US
1x power of purpose award
LISBON INTERNATIONAL AWARDS
1x silver
NEW YORK FESTIVALS
6x finalist
CREATIVEPOOL ANNUAL
1x silver
1x shortlist
PREMIO COLUNISTAS
1x gold
WEBBY AWARDS
2x honorees
DIGIDAY
1x best use of facebook
PR WEEK
1x award
AMERICAN ADVERTISING AWARDS
1x best in show
2x best in category
1x judge's choice
11x gold
16x silver
PRODU AWARDS
1x social responsibility
USH IDEA AWARDS
1x gold
1x shortlist
CUSPIDE FESTIVAL
1x silver
1x bronze
7x shortlist