"A child who is abused is more likely to abuse others as an adult, so that violence is passed down from one generation to the next."
- World Health Organization
Statistics show that 90% of sexually abused victims never share their stories
To combat this cycle and create awareness, we launched the #StopTheCycle campaign
CREDITS
agency / republica havas
client / amigos for kids
project / stop the cycle
illustration / estudio icone
role / creative director & art director
AWARDS
one show / 3x merit
american advertising awards / best in category / honorable mention
american advertising awards district / 2x gold
premio colunistas (brazil) / 1x gold
PRESS
ads of the world
cannes lions | lovethework.com
ad forum
creativepool
miami herald
ad addictive
adeevee
club de criacao (brazil)